Design | Communications

SU Scotland: Source
Helping young people explore God’s Word for themselves

Scripture Union Scotland approached us to refresh a trusted resource designed to help get young people talking about Scripture.

Source was a simple five-question framework that can be applied to any Bible passage to help young people explore and engage with God’s Word for themselves. This tried-and-tested method was already being used around the world in Bible studies and one-to-one contexts—but the format, look and feel was in need of new energy and life.

So, our brief was to develop a visual identity, messaging and supporting media that would be engaging, accessible and attractive to children and young people. We responded by developing a dynamic and confident visual identity for the suite of resources which combines a bold serif font with a playful graphic system that uses intuitive symbols to guide and enhance the Bible study experience: Highlight, Question, Insight, Theme and Action.

We then developed a suite of resources that provide young people and youth leaders with the tools they need to study any Bible passage, anywhere: including a guide for leaders, a bookmark and pocket overview for young people to carry with them, and an animated explainer video to walk them through the ‘Source’ Bible study experience.

What we did:

  • Brand build
    Visual identity development
    Print design
    Digital design
    Illustration
    Motion Graphics

  • Brand messaging and positioning
    Tone of voice
    Copywriting

We love what we do, they love it too

  • “Having been both in Christian service and secular Leadership for four decades, it is with a joyous heart of praise and thanks that I report they listened; learned; prayerfully considered and brilliantly delivered...and all for the furtherance of the Gospel. Who could ask for more!? It is a great pleasure to thoroughly recommend them.”

    Richard Borgonon
    Founder & Author, The Word One to One

  • “We could not be more pleased with our decision to appoint SMC. They are gracious and accommodating and they consistently deliver the goods – with a straightforward, businesslike approach, good communication and no surprises. They probably now understand our brand better than we do ourselves – they have earned the right to highlight when we’re going wrong, and they have our full confidence. We view Tom and the team as trusted business partners, and we fully expect to work with them for the long-term.”

    Paul Houghton
    CEO, Kingdom Bank

  • “Tom and his team excel in every aspect, truly understanding and embracing our vision. Their proactive approach means they run alongside us, not behind. Their expertise has been invaluable in our mission to reach the least reached. Highly recommended for their exceptional support and creativity!”

    Chis Lawley
    Director, OM UK

  • “I couldn’t speak more highly of Something More. We’ve worked with many agencies and designers at Union; and no one gets us, our mission, or our theology like Tom and the team. I wouldn't trust anyone else to help us take our message out to the world!”

    Joel Morris
    Executive Director, Union

  • “Something More Creative has been all that we could have looked for: Christ-centred, creative, responsive, efficient. We are delighted to be working with them.”

    James Robson
    Executive Director, Keswick Ministries

  • “We are delighted with the branding for our new youth evangelistic course, and SMC have been a joy to work with. Their input went way beyond crafting a name and visual identity — the team played an important role in shaping the resource, and resolving some key challenges in the process. We look forward to working with SMC again soon!”

    Kay Carter
    National Director, Christianity Explored Ministries

  • “It is such a pleasure to work with Something More. We are absolutely delighted with the work they did with us. They were as their name implies creative and innovative, whilst also listening carefully to our team and numerous stakeholders. I’d recommend them very highly to anyone looking for a Christian partner to help them in this area.”

    Jeremy Marshall
    Co-Chair, A Passion for Life

  • “Something More are passionately committed to presenting Word Alive in the best possible way and they are both skilled and gifted in how best to achieve it, consistently delivering fresh ideas and innovation.”

    Nigel Beynon
    Director, Word Alive