Design | Communications

Introducing, Vox
A new youth resource from Christianity Explored

How do we reach the next generations with the good news of Jesus? We tell them! Faithfully, authentically, openly. Christianity Explored approached us to help them do just that through designing a new resource that provides Christian young people, youth leaders and churches with fresh language, images and tools to help reach the next generations with the good news of Jesus.

We developed a thought-provoking, dynamic and characterful visual identity and positioning for the new resource – Vox: Share what matters – that embraces those treasured values of authenticity, openness and connection to better engage and resonate with the Gen-Z target audience.

We also designed companion resources, developed a digital launch campaign, and gave direction to the conceptual framework and format of the video series – helping to deliver a final product that seeks to empower a generation of young people around the world to share what matters: life in Jesus!

What we did:

  • Brand build
    Visual identity development
    Print and editorial design
    Digital design
    Product design
    Illustration
    Campaign design

  • Brand messaging and positioning
    Content creation
    Campaign creation

We love what we do, they love it too

  • “We are delighted with the branding for our new youth evangelistic course, and SMC have been a joy to work with. Their input went way beyond crafting a name and visual identity — the team played an important role in shaping the resource, and resolving some key challenges in the process. We look forward to working with SMC again soon!”

    Kay Carter
    National Director, Christianity Explored Ministries

  • “Having been both in Christian service and secular Leadership for four decades, it is with a joyous heart of praise and thanks that I report they listened; learned; prayerfully considered and brilliantly delivered...and all for the furtherance of the Gospel. Who could ask for more!? It is a great pleasure to thoroughly recommend them.”

    Richard Borgonon
    Founder & Author, The Word One to One

  • “We could not be more pleased with our decision to appoint SMC. They are gracious and accommodating and they consistently deliver the goods – with a straightforward, businesslike approach, good communication and no surprises. They probably now understand our brand better than we do ourselves – they have earned the right to highlight when we’re going wrong, and they have our full confidence. We view Tom and the team as trusted business partners, and we fully expect to work with them for the long-term.”

    Paul Houghton
    CEO, Kingdom Bank

  • “Tom and his team excel in every aspect, truly understanding and embracing our vision. Their proactive approach means they run alongside us, not behind. Their expertise has been invaluable in our mission to reach the least reached. Highly recommended for their exceptional support and creativity!”

    Chris Lawley
    Director, OM UK

  • “I couldn’t speak more highly of Something More. We’ve worked with many agencies and designers at Union; and no one gets us, our mission, or our theology like Tom and the team. I wouldn't trust anyone else to help us take our message out to the world!”

    Joel Morris
    Executive Director, Union

  • “Something More Creative has been all that we could have looked for: Christ-centred, creative, responsive, efficient. We are delighted to be working with them.”

    James Robson
    Executive Director, Keswick Ministries

  • “It is such a pleasure to work with Something More. We are absolutely delighted with the work they did with us. They were as their name implies creative and innovative, whilst also listening carefully to our team and numerous stakeholders. I’d recommend them very highly to anyone looking for a Christian partner to help them in this area.”

    Jeremy Marshall
    Co-Chair, A Passion for Life

  • “Something More are passionately committed to presenting Word Alive in the best possible way and they are both skilled and gifted in how best to achieve it, consistently delivering fresh ideas and innovation.”

    Nigel Beynon
    Director, Word Alive