Design | Communications | Photo + Video
Word Alive
The Word Speaks
Word Alive gathers thousands of Christians each year around the simple conviction that God’s Word must be let loose among His people. We were first commissioned in 2017 to reimagine the way that Word Alive presents and draws people to this vision through its brand identity and annual campaigns.
We worked to conceive and deliver a new visual identity to project a strong presence and clear voice throughout the year, and serve as a platform from which to present fresh annual campaigns for the national event each spring. The iconic ‘W’ motif – which represents the Word speaking – provides a focal point which finds fresh expression in each year’s campaign. For example, in the 2023 campaign – which features the tagline ‘Walk in the Word’ – illustration is used to show people walking through the landscapes of life with the Word, represented by the ‘W’ motif, at the centre of it all.
Bolstered by a strong digital presence and social media strategy, Word Alive continues to grow in popularity year after year, with on-site tickets selling out within days of bookings opening. Our team also provides on-site design, photography and social media support at each year’s event, helping engage the community at the event and take its content out to the world. At this time we do not manage Word Alive’s website.
What we did:
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Brand build
Brand management
Visual identity development
Print and editorial design
Digital design
Product design
Illustration
Campaign design -
Brand strategy
Brand messaging and positioning
Tone of voice
Copywriting
Social media management
Content creation
Campaign creation
Campaign copywriting -
Photography
Video
Animation
“Something More are passionately committed to presenting Word Alive in the best possible way and they are both skilled and gifted in how best to achieve it, consistently delivering fresh ideas and innovation.”
Nigel Beynon
Director, Word Alive